DesktopStart

The Ideas tab in Publer helps you turn ideas into real posts without ever leaving Publer. You can save ideas, work on drafts, gather feedback, and create posts with AI, all in one place.

It works like a simple Kanban board, letting you drag and drop ideas across columns as they move forward.

To create posts from ideas:

• Go to the Ideas tab on the left side.

• You’ll see a board that shows the progress of each idea. By default, the columns are:

1. To do
2. In progress
3. In review
4. Done

• You can rename these columns by clicking on three dots > Edit or add new ones at any time.
• To delete a column you can click on the 3 dots at the top of the column and press "Delete"

To create an idea:

1. In the To do column, click Add new idea.

• The Create modal will open.
• Here, you can add a title, a short note, images, or links. This is where you store inspiration or ideas you want to work on later.

• You can also assign the idea to yourself or a teammate, and choose whether it’s private or visible to others.

• Afterwards, Save the idea.

2. When you’re ready to write, drag the idea to In progress.

• Inside the idea, you can write your content using a simple editor.
• You can select text to add headings, make it bold or italic, or turn it into a list.

3. Move the idea to In review when it’s ready for feedback.

Here, your team can:

• Read the draft
• Leave comments
• Suggest changes

4. Once the idea is finalized, move it to Done and click Use idea.

• Click on the idea and the post modal will open.
• You can review and make final edits.
• Click the arrow to choose Use idea or Improve with AI.

• If you choose Use idea, the Create modal opens so you can edit and schedule the post right away.
• If you choose Improve with AI, Publer AI will generate a post using your draft, instructions, and Brand Voice.

• Click Insert to add the content to the composer.
• Select the social accounts on the left side and schedule the post.

With the Ideas tab, everything stays in one workflow. You collect ideas, develop them, collaborate with your team, and turn them into posts without leaving Publer. Learn more about Ideas here.

DesktopEnd

MobileStart

The Ideas tab in Publer helps you turn ideas into real posts without ever leaving Publer. You can save ideas, work on drafts, gather feedback, and create posts with AI, all in one place.

It works like a simple Kanban board, letting you drag and drop ideas across columns as they move forward.

To create posts from ideas:

• Go to the Ideas tab.

• You’ll see a board that shows the progress of each idea. By default, the columns are:

1. To do
2. In progress
3. In review
4. Done

• You can rename these columns by clicking on the three dots > Edit or add new ones at any time.
• To delete a column you can click on the 3 dots at the top of the column and press "Delete".

To create an idea:

1. In the To do column:

• Click on Add new at the top of the screen.
• Choose Idea and a modal will open.

• Here, you can add a title, a short note, images, or links. This is where you store inspiration or ideas you want to work on later.

• You can also assign the idea to yourself or a teammate, and choose whether it’s private or visible to others.

2. When you’re ready to write, drag the idea to In progress.

• Inside the idea, you can write your content using a simple editor.
• You can select text to add headings, make it bold or italic, or turn it into a list.

3. Move the idea to In review when it’s ready for feedback.

Here, your team can:

• Read the draft
• Leave comments
• Suggest changes

4. Once the idea is finalized, move it to Done and Use the idea.

• Click on the idea and the post modal will open.
• Click the 3 dots on the top right side, to choose Use or Improve with AI.

• If you choose Use, the Create modal opens so you can edit and schedule the post right away.
• If you choose Improve with AI, Publer AI will generate a post using your draft, instructions, and Brand Voice.
• Click Insert to add the content to the composer.
• Select the social accounts on the left side and schedule the post.

With the Ideas tab, everything stays in one workflow. You collect ideas, develop them, collaborate with your team, and turn them into posts without leaving Publer. Learn more about Ideas here.

MobileEnd

Updated on: 31/12/2025