The old Plans that Publer had, which are now referred to as the Legacy Plans, were the Free, Argentum, and Aurum plans.

With the New Plans, the main difference is that:

• The default social accounts per plan start at 3 social accounts and not 5 social accounts.
• All the Plans support videos, GIFs, and multi-photo posts. Previously, only Aurum supported these post types.
• Only Business supports Analytics and insights. Previously, this was also supported with Argentum, but now only the highest plan can support it.

The Old Legacy Plans are:

The Free Plan:

The limitations on the Free plan are:

• Only 5 social accounts can be added, except for Twitter. Each social account is counted as one. For example, 2 Facebook Pages and 1 Facebook Group would count as 3 accounts.
• You will only be able to create status updates, links and single-photo posts.
• All paid features can be tried for free a couple of times. To view the remaining trials for the paid features go to Settings > Billing.
• You can have up to 10 Scheduled posts at once per social account (50 in total). Once a scheduled post is published, you can schedule more.
• You can have up up to 25 saved Drafts.
• There is a 24-hour post history, meaning that after 24 hours the Published posts will be deleted from Publer.

• Schedule status updates, links and single-photo posts for all social accounts that Publer supports except TikTok and YouTube.
• Customize your post based on the social network you're posting to.
• Edit photos with the built-in photo editor.
• Design illustrations with the Canva Button -- an integration within Publer.
• Create a free Link in Bio page for each one of your Instagram accounts.
• Upload photos from external URLs, Drive, OneDrive, Dropbox, or Unsplash.
• View your scheduled posts in list or in the Posts Calendar View.
• Preview how your post will look like on each social network.
• Automatically schedule posts based on a predefined posting schedule.
• Create shortcodes for any data that you use too often like: hashtags, phone numbers, addresses, etc.
• Automatically shorten your links with Bitly or other services and add UTM tags.
• Organize your social accounts into Groups for a smoother workflow.
• Add a delay between posts when posting to multiple social accounts simultaneously.

The Argentum Plan:

• Schedule unlimited status updates, links and single-photo posts for all social accounts that Publer supports except TikTok and YouTube and save unlimited drafts.
• Twitter integration.
• Sync all published posts (including the ones published outside of Publer), and have eternal posts history for all published posts.
• Schedule up to 500 posts in bulk at once with any of the bulk options on Publer.
• Use the Media Library to store your media files or to quickly schedule media posts.
• Design your illustrations in Canva and then share them to Publer directly.
• Premium Link in Bio with analytics that track link clicks.
• View analytics & insights for all social accounts that you manage.
• Automatically schedule and post your RSS Feed Items from your blog to social networks through Publer.
• Automatically watermark photos with your company's logo.
• Automatically add a signature as an outro at the end of each post.
• Schedule Twitter threads with the help of follow-up comments where you can add text, hashtags, or media.
• Auto-share a post (as a link) to another social account as soon as it is published to other social accounts you manage.
• Automatically delete posts after a certain and specified amount of time.
• Create additional teams, collaborate with other members, and manage your team's workflow.

The Aurum Plan:

• Besides status updates, links and single-photo posts, you can schedule unlimited multi-photo posts, videos and GIFs.
• Get Hashtag Suggestions in real-time and use the best performing hashtags on social media.
• Get Content Recommendation for the most popular or trending articles online when running out of ideas on what to share next on your socials.
• Schedule any media posts to your Facebook Albums.
• Upload videos from external URL (simply copy & paste a video link from YouTube, Facebook etc).
• Automatically watermark your videos with your company's logo.
• Schedule YouTube and TikTok videos from Publer.
• Design videos with VistaCreate Pro (previously Crello) and share them to your socials.
• Automatically recycle your evergreen content on Publer.
• Schedule recurring posts that recur at specific times that you choose.
• Use the built-in Spintax Generator to create various versions of one post.
• Automatically generate and receive PDF Analytics reports for your social accounts.

Keep in mind:

• For every 9 Social Accounts, the 10th one is Free.
• For every 9 Team Members, the 10th one is Free.
• You can save up to 20% when paying yearly.

Both Argentum and Aurum:

• Argentum and Aurum come with a 7-day and 14-day free trial. You can cancel at anytime.
• A credit card or a PayPal account is required for the subscription / free trial.
• You can choose the number of social accounts and additional team members you need by clicking on the Up & Down arrows on the Plans and Pricing page.

Updated on: 13/02/2025