I joined PepAI 3 months ago when revenue was at a total of $20k. While fulfilling my role as marketing manager, I have had the privilege of being apart of an incredible team which have grown this app to $95k in the last 28 days. So what was the key to this success? Influencer marketing: Over 100 content creators posting once or twice a week about the app on TikTok and Instagram. Cross posting is Crucial. Outreach: Our team has been active since February. We have sent 1,000 messages a week since then. 18 weeks. 18,000 messages. Some hit, some missed, some won, some lost. Deals: An influencer who averages 2-3k views per video is not worth what your paying them. Every deal is not going to be profitable. Find the winners, don't say yes just because you want your brand established. Wild ride. Just getting started.

“In cement, you can’t just think for the next 2-3 years, you need to think for the next 20 years…” 🎥 PPC Africa CEO Matias Cardarelli speaks today on why the company wants to build a new plant in Zimbabwe. Zimbabwe is an increasingly important market for PPC, with rising cement demand helping offset slower growth in SA and Botswana. In the year to March, PPC Zimbabwe’s sales volumes rose 18%. Volumes were up 25% in the first half. Growth was 12% in the second half, after a gearbox breakdown at the Bulawayo plant slowed sales in the region for two months. Revenue rose 20.5% to US$206 million, and earnings hit a record US$56 million. PPC received US$36 million in dividends from Zimbabwe, up from US$13 million in the previous year, “another record for PPC Zimbabwe.”

Meghan Markle's As Ever website has had 'less than 400,000 US visitors' since January - as Duchess launches collaboration with a lifestyle influencer to plug her products

This store went from 200 monthly visitors to 38k Running 328 Facebook ads and 100 Google ads https://t.co/imEcAIZjQ7

Most SEO audits are still done manually. I recently tried the On-Page SEO Audit workflow template on @kuseHQ, and it streamlined the entire process. The workflow automatically: → Analyzes on-page SEO elements across a website → Reviews title tags and meta descriptions → Identifies missing or weak heading structures → Detects content optimization opportunities → Highlights technical SEO issues affecting performance → Generates a clear audit report with actionable recommendations Instead of manually reviewing pages, switching between multiple SEO tools, and compiling notes into spreadsheets, the entire process runs as a reusable workflow. What stood out to me is that you don't need to build everything from scratch. Kuse offers 30+ workflow templates that you can customize for your own use cases by adjusting a few prompts and settings. With 3,000+ integrations across tools like Gmail, Slack, Notion, Google Sheets, LinkedIn, X, HubSpot, and more, the possibilities extend far beyond SEO. For marketers, agencies, and business owners, this feels much closer to what AI workflows should be: Less repetitive work. More execution. Try Kuse: https://t.co/7yFDtyUaae What workflow would you automate first?

I'm jealous of whoever wrote this abandoned cart email. Before I tell you why I like it, I'll say I don't know whether or not it converts. Because I can't see their analytics. But I can make an educated guess and say this email prints money. Here are 7 reasons why. If you're new here: I was on a team that helped a brand new business make $12MM+ from email & SMS in 2025. Total store revenue was $37MM+. So email + SMS revenue were just shy of 33%. 1. Because it's rich text, the email is going to land the primary inbox. This fact alone means it will outperform any “on brand”, heavily designed email template, most of which go to the Promotions folder (or spam.) I bet the open rate is 60% to 70%. 2. The reader's sales guard is down. It doesn't look like a promotional email. Therefore the recipient is much more likely to read it. 3. The subject line is “news.” News = curiosity. David Ogilvy wrote (paraphrased), “if you have news, put it in your headline.” 4. The subject line is optimized for mobile screens. Most people read email on their smartphones. 5. The email follows the rule of one. Only one thing is written about. Only one ask is made. 6. The email is one sentence long. There is a 100% chance someone who opens the email will finish reading it. 7. The call-to-action is obvious. People have been conditioned to click on underlined blue text. If you'd like more tips on how to boost your revenue per recipient, I've written a one-page cheat sheet called 45 Email Marketing Tactics to Boost Response.

The Agent Open 🎾🏓 Everyone loves pickleball. We’re hosting a massive pickleball tournament during the AI Engineer World Fair. I’m so excited to see this event come together. This is an AWESOME collaboration between 7 companies: @braintrust @browserbase @cursor_ai @modal @p0 @turbopuffer us Come find out which AI Engineer, founder, tech influencer, VC, or anyone in between is the most cracked. Come participate in our tournaments, or come hangout for drinks, conversations, and casual games! Sign up here: https://t.co/2Wd5BjOCF6