|
The Pulse
|
|
Measuring the pulse of social media through headlines
|
|
|
|
|
|
|
|
Good day, fam! 🌞
I’m gonna include a typo in this issue of The Pulse. Let’s see if y’all pay attention to what I write in here. 💁🏻♂️
Issue #07:
⬇️️ X Prepares for Downvote Drama?
✨ TikTok’s AI Genie Grants Wishes (Maybe)
🚀 June’s Been Busy at Publer!
📱 Whee! A SnapClone Alert!
🔮 Google Analytics Gets an AI Crystal Ball
☕️ Spilling the Tea with IG Besties
–
Alkeo Taga
|
|
|
|
|
|
|
|
|
|
X/TWITTER
|
|
|
X Tosses Downvotes Into The Social Media Ring
|
|
Get ready for a potential shift in the way X users interact with comments! The platform is exploring the idea of
downvotes for replies, which could be a game-changer for online discussions (or a recipe for chaos, depending on who you ask).
While traditionally used for posts on Reddit, downvotes on replies help users interact with them and rank the most important/valuable replies above.
Some optimistic users believe
downvotes will encourage more civil and constructive conversations by weeding out irrelevant or offensive comments.
I am looking at you, random OF spam promo. 👀
However, concerns linger about the potential for downvote abuse and the creation of echo chambers where opposing voices get buried. Will this be a downvote for negativity or a thumbs-up for unintentional digital censoring?
|
|
|
|
|
|
|
|
TIKTOK/AI
|
|
|
TikTok Wishes Granted? Platform Tests AI Chatbot Named “Genie”
|
|
Step aside, Aladdin! TikTok is conjuring up its own AI assistant with the development of a chatbot named
“Genie.”
While the details are still under wraps, rumors suggest Genie/Tako will act as a sort of in-app guide, helping users navigate the complexities of the platform and discover new content. This could be a major leap forward for TikTok, offering a more personalized and interactive experience for its massive user base.
Is Genie the key to unlocking even greater engagement on TikTok? We’ll be keeping our ears to the ground for more on this magical development!
|
|
|
|
|
|
|
Side note: This news comes on the heels of TikTok’s announcement regarding Symphony Digital Avatars, which allow businesses to create
AI-powered virtual characters for promoting products and interacting with users.
Could Genie be the next step in TikTok’s AI revolution, offering a more human-like interface for these virtual characters to interact with users?
Only time will tell, but one thing’s for sure: TikTok is making a big push into the world of AI, and it will be fascinating to see how it shapes the future of the platform.
|
|
|
|
|
|
|
|
|
|
|
|
A Successful Quarter Finished At Publer. On To The Next. 💪
|
|
|
The Publer team wasn’t slowing down in Q2!
We’ve been laser-focused on adding features that provide value to your social media work. Here’s a quick rundown of what we’ve been working on:
Facebook Group Reminders
Remember the API deprecation that disrupted Facebook Group scheduling? No worries! We’ve got you covered with new posting options via reminders.
Competitor Analysis
Stay a step ahead of the game with our comprehensive competitor analysis tool for Facebook, Instagram, and Twitter/X.
Explore Trending Posts & Latest News
Discover trending topics, connect RSS feeds, and find hot social posts for inspiration with our brand-new Explore tab.
Rock-Solid Security
We’ve successfully passed rigorous security audits from Google and LinkedIn, giving you peace of mind when managing your social media accounts.
LinkedIn Post Auto-Sync
Our LinkedIn integration now allows for automatic syncing of posts to your personal profiles, saving you valuable time and energy.
Our Brand-New Publer Home
Get organized and stay on top of everything with Publer Home. This centralized hub provides a clear view of your entire Workspace, making social media management a breeze.
|
|
|
|
|
|
|
|
|
|
|
|
TIKTOK/WHEE
|
|
|
TikTok’s Trying Out Yet Another Photo-Sharing App
|
|
TikTok’s latest app experiment is something called
Whee, and Snap & IG couldn’t be prouder parents.
Unlike TikTok, and much more like Snap, Whee focuses on private image sharing between friends, offering a more intimate space to capture and share life’s spontaneous moments. This strategic move suggests TikTok is looking to expand its reach beyond short-form video and cater to a wider range of user preferences.
Will Whee become the go-to app for close friends to share their “just for us” moments? We’ll be watching closely to see if Whee can carve out its own niche in the already crowded social media landscape.
|
|
|
|
|
|
|
|
GOOGLE ANALYTICS
|
|
|
It Is About Time We Make Sense Of Google Analytics – Through AI.
|
|
|
Ok, not exactly related to social networks per se, but definitely a big headline for analytical social media managers: Google Analytics is getting a major upgrade with the addition of AI-powered insights.
This is more than just fancy charts and graphs – we’re talking about machine learning that can uncover hidden trends and predict future customer behavior in your data. Imagine getting clear, plain-English explanations for spikes in traffic or sudden dips in conversions. No more sifting through endless reports – your very own AI analyst is here to shed light on what’s happening with your website.
This is a game-changer for businesses looking to optimize their online presence and social media managers looking to finally understand the CTR of their posts.
|
|
|
|
|
|
|
|
INSTAGRAM
|
|
|
Spilling Secrets Amongst Besties: Instagram Close Friends Only Live Streams
|
|
|
Planning a virtual gossip sesh with your online besties? Instagram is giving you the perfect platform with its new “Close Friends” livestream option.
Now you can create live streams visible only to your pre-selected “close friends” list, allowing for more intimate and exclusive online interactions. This could be a great way to connect with your closest followers on a deeper level, share behind-the-scenes glimpses, or even host private Q&A sessions.
So grab your phone, gather your most loyal fans, and get ready for some close-friends-only fun on Instagram Live!
|
|
|
|
|
|
|
|
|
